OWNING
Savings in Words, Growth in Numbers
With vibrant, enticing copy, I distilled complex mortgage savings into captivating content, boosting user engagement by 12%. My strategic narrative spurred a 15% rise in click-through rates for the 'Apply now' CTA, directly correlating with a higher number of AI-assisted loan consultations.
Same Day Mortgage
Fast-Track Financing, Finely Worded
Developed compelling content for the Same Day Mortgage campaign that simplified urgency and efficiency, resulting in a 20% improvement in application starts. My copy connected with the immediate needs of homebuyers, leading to a 22% increase in qualified leads for potential 24-hour approvals.
Same Day Mortgage Application
Fast-Track Financing, Finely Worded
I reimagined the loan application pathway with clarity at its core, leading to a notable 18% increase in completed applications. My precise, engaging copy cut through the financial jargon, resulting in a user-friendly experience.
GR HELOC Landing Page
Home Equity, Clearly Communicated
My clear and concise writing for the HELOC product pages translated intricate financial details into understandable benefits, resulting in a 25% surge in page engagement.
